Your marketing support
With our colleagues in telephone sales, we actively support your sales - through regular call-offs, novelty sales or the handling of entire marketing campaigns - entirely according to your individual wishes. In doing so, we always keep a close eye on your current market situation and the buying behavior of your customers.
Your new program is broadly placed in the market in sales-oriented discussions. Our well-read staff, who are familiar with the publishing program, will present your products professionally and in line with your needs in fixed telephone appointments - a cost-effective addition to your own sales and an effective way of looking after even less high-volume range customers. We are happy to take your product range priorities into account in order to make the calls as effective as possible.
In addition, we contact booksellers on a daily, weekly or monthly basis, depending on the agreement, to discuss your titles and backlist, clarify questions about terms and conditions, and provide news. In this way, your titles are made known to the book trade without time-consuming on-site customer visits.
We offer your top titles as part of a targeted campaign. For this campaign, we send information material to customers defined by you and thus thoroughly prepare the campaigns. In professionally conducted, personal customer meetings, we create a channel through which many customers can be reached in a short period of time - integrated into the overall marketing mix as a measure with high efficiency.